Why don't I see volume on RankIQ? What is Visits/Yr?

Keyword volume for a single search phrase is only useful in regards to Google Ads. It is just the number of searches on Google that occur each month for that exact keyword phrase.This data is free to all via the Google Ads API. Between it being free and the fact that many people using keyword research tools are using it for advertising research, that is why you see keyword research tools using this very basic data.

RankIQ's Visits/Yr calculates the actual number of visitors driven to the current blog posts ranking on the first page of Google for that keyword phrase. This includes all keyword variations.

For bloggers, you want to be looking at the total traffic you will get from Google based upon your most likely ranking. This is what RankIQ gives you for the estimated traffic.

To hear this idea explained by RankIQ's founder, please watch the tutorial video on RankIQ's homepage, starting at minute marker 20:05, as of August 2023.